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Magazine presentation Direct Matin - PARIS/ILE DE FRANCE

CONCEPT: More than one daily newspaper, "Direct Matin" is the media of the urban nomads articulated around 3 pillars: general information, entertainment, and food and to consume malignant (beauty, wellness, déco, mode, kitchen,…). A PROXIMITY ON 3 LEVELS •A local anchoring extremely: exclusive leading partnerships with the PQR (Midi Libre, Le Progrès, La Provence, Western South, La Dépêche of the South). •A freedom of opinion left to the readers: a neutral treatment of the news. •A proximity with the urban ones thanks to a strategic distribution network (the RATP, Commercial arcades, universities,…).

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Family press
News, Free National Daily Press
Cover
France, Ile-de-France
Frequency
Daily
Language
French
Reader's interests
News
Target
B2C
Continent
Europe
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