Direct Matin - GRAND OUEST
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CONCEPT:
More than one daily newspaper, Direct Matin is the media of the urban nomads articulated around 3 pillars: general information, entertainment, and food and to consume malignant (beauty, wellness, déco, mode,
kitchen,…)
A PROXIMITY ON 3 LEVELS
• A local anchoring extremely: exclusive leading partnerships with the PQR (Midi Libre, Le Progrès, La Provence, Western South, La Dépêche of the South).
• A freedom of opinion left to the readers: a neutral treatment of the news.
• A proximity with the urban ones thanks to a distribution network
strategic ( Public transport, Commercial arcades, universities,…)
More than one daily newspaper, Direct Matin is the media of the urban nomads articulated around 3 pillars: general information, entertainment, and food and to consume malignant (beauty, wellness, déco, mode,
kitchen,…)
A PROXIMITY ON 3 LEVELS
• A local anchoring extremely: exclusive leading partnerships with the PQR (Midi Libre, Le Progrès, La Provence, Western South, La Dépêche of the South).
• A freedom of opinion left to the readers: a neutral treatment of the news.
• A proximity with the urban ones thanks to a distribution network
strategic ( Public transport, Commercial arcades, universities,…)
Rate non negotiated
6 800
EUR
Readership
118 000
(Source One 2015-2016)
Family press
News, Free National Daily Press
Frequency
Montlhy
Cover
France
Circulation
26 919
(ACPM octobre 2016)
Language
French
Reader's interests
News
Target
B2C
Continent
Europe
