Single in its kind, Paulette kicks up a rumpus the leading lines of the women's magazines with a shifted tone and a pace but especially contents inspired by its readers, of the choice of the subjects until the realization of the mag: through the Web site, the readers challenge the drafting and post their ideas. Each cover of the magazine is incarnated… by a reader, of course!
Values of proximity, dialogue, creativity, authenticity
– accessible: dreamed yes! but of unreal, not
– without diktat: a new image of the woman, the readers are the models
– participative: the reader is actress of her magazine
– creative and inspired: association Paulette Workshop federates a panel of young talented artists in all the fields.