L'Argus -

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Magazine presentation L'Argus

“The argus pheasant, the pionnier of information and the automobile dimension. Reference since 1927, the argus pheasant does not approach the car like object of worship but like the second expenditure of the households. The magazine the argus pheasant has been for more than 85 years the partner of the individuals in their automobile transaction. All that it is necessary to know about the automobile news in the magazine part… without forgetting the dimensions.”

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Family press
Car
Frequency
Bimonthly
Cover
France
Language
French
Age
50-64, 35-49, 65+
Public
Women, Men
Social class
Lower middle class, Upper middle class, Employees
Reader's interests
business
Target
B2C
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