Heart Media Group
Men's Folio is a magazine owned by Heart Media Group, a powerful group in Singapore in media’s sector. The group is mainly active in press and events media. It is aimed at high social classes through all its devices. Its goal is to be the undisputed reference group on a privileged target in Asia Pacific.
Advertise on Men's Folio magazine
Men's Folio is a fashion magazine, whether it's about clothing fashion or watches fashion. Men’s Folio magazine also covers lifestyle topics such as travel, cosmetic product selections, or provide automotive tips and advice.
The magazine has a circulation of 36,000 copies and is published 10 times a year. Men’s Folio magazine offers sophisticated content and high-impact visuals for an increasingly demanding target, enabling brands advertising in Men's Folio magazine to associate themselves with a determined press and a press attentive to its readership.
Men's Folio’s audience is mostly a men’s audience, 86% are men readers. Mostly young, with 61% of readers under 35 years of age. They also belong to a privileged social class, 79% of readers have an annual income of more than $48,000 (Singapore dollar). Concerning the professional category: 19% are businessmen and 38% are executives. Appear in advertising on Men's Folio magazine allows brands to stand out among a men’s target interested in fashion and with high purchasing power.
On the other hand, Men's Folio is a real magazine of influence for its readership since 82% of readers buy a product published in an issue of the magazine, adding thus value and weight to ads in Men's Folio.
A digital presence
Advertising in Men's Folio digital magazine is also a powerful lever for brands wishing to stand out and highlight their latest collection, novelties, values and dynamic and elegant positioning.