The goal is to communicate with people who have visited your site to encourage them to return, continue their order or increase the memory of your brand. This is an investment that seems very reliable, because you have the assurance of communicating with a target already interested in your activity.
Take advantage of the power and versatility of web retargeting to stay in touch with your audience. Bet on differentiating formats and optimize your return on investment thanks to controlled costs. Main objective: awareness, traffic, conversion.