- Lifestyle, Luxe
- 35-49, 50-64, 65+
- Men, Women
- Social class
- AB+, Upper middle class
- Reader's interests
Portfolio Magazine is a business and luxury lifestyle publication that engages a broad audience, which includes a younger generation of top professionals and business owners who are tech-savvy and conversant with new technologies. We also aim to engage today’s thought leaders and game-changers, bringing exclusive stories on successful personalities in Singapore and beyond, as well as global trends in technology, business, art, lifestyle, dining, and more.
Portfolio is a magazine owned by Media Group. Established in 2002 Media Group is a major group in media sector in Singapore. The group owns various magazines covering several subjects: jewellery, flying, golf, architecture... but also powerful websites. On these digital spaces, Media group deploys rich and creative content in order to continually adapt to trends and new technologies to reach young readers and Internet users always searching novelty. Advertisers can then stand out in Portfolio advertising with attractive and sophisticated content.
Portfolio magazine is a business and luxury lifestyle magazine aimed at several audiences: young high-ranking professionals and business leaders all of whom have in common that they are comfortable with new technologies and High Tech. Companies advertising in Portfolio magazine thus benefit from content adapted to local and global trends, attracting targets that are sensitive to these developments.
Portfolio is a monthly magazine with a circulation of 15,000 copies, including 4,000 distributed free of charge in private banking areas, airport lounges, VIP country clubs, etc. Portfolio magazine has an audience of 60,000 readers. These readers represent a predominantly young, active and male audience, as 57% of the readers are between 25 and 44 years old and 65% are men. By advertising on Portfolio magazine advertisers also have opportunity to reach a privileged target, since annual income of readers amounts to $300,000 (Singapore dollar).
Portfolio magazine wants to engage leaders and decision-makers with engaging articles and immersive digital content. Whole sectors highlighted in the title give opportunity to advertisers from different sectors to emerge in Portfolio magazine advertising; whether it be lifestyle, travel, fashion, food and beverage or business.