Bus and Tram Tours

Product Details

Frequency
Weekly
Age
04-11, 12-17, 18-24, 25-34, 35-49, 50-64, 65+
Public
Children, Men, Women
Target
B2C
Media
Out of home
Country
France
Region
Centre Val de Loire
City
Tours

Format panneaux

Billboard Advertising - Bus and Tram Tours

Your campaign

Your campaign

Your profile

Your profile

Adintime only manages quote requests from registered companies.

Your company

Your company

Enter your email in the next field to view and instantly receive your simulation by email.

Your profile


Introduction to the OOH network - Bus and Tram Tours

Tours is an urban area located among the most famous castles in the Loire Valley. Tours has a population of 138,679 inhabitants over 685 km². It is a lively urban city offering an exceptional living environment. Tours has an extensive public transportation network with buses and trams serving 7 municipalities. This network represents a great opportunity for advertisers wishing to reach a local and mobile pedestrian audience. Advertising on buses and trams in Tours can provide high visibility to a specific target audience.

The bus and tram network in Tours in a few numbers:

  1. 39.8 million trips in 2019
  2. 40 million validated tickets
  3. 109,000 passengers per day
  4. Over 50,000 subscribers
  5. 44% of the traffic on the tram line
  6. 13 bus lines

Advertising formats on buses and trams in Tours

Buses:

Rear - 1/3 of the fleet - 62 panels (100 x 83) - 1 week

Left sides - 1/3 of the fleet - 61 panels (275 x 68) - 1 week

Right sides - Entire fleet - 71 panels (193 x 68) - 2 weeks

Trams:

Interior - Entire fleet - 84 panels (34 x 59) - 28 days

Advertising performance on buses and trams in Tours

AudienceCoverageRepetitionODVGRP
Rear buses (1/3 of the fleet) 210,042 81.22% 13.78 2,893,742 1,119
Left sides buses (1/3 of the fleet) 212,096 82.02% 14.44 3,063,347 1,185
Right sides buses 193 (entire fleet) 223,517 86.43% 28.11 6,283,829 2,430

Advertising rates on buses and trams in Tours

Submit your request for a quote to know the advertising rates for buses and trams in Tours.


Format panneaux


Your OOH posters at the best rates on Bus and Tram Tours

Our dedicated team of media experts will take care of your quote request as soon as we receive it. We will negotiate on your behalf directly to the media you requested with best advertising rates. Within 24 hours, you will receive your quotation at the best negotiated rate possible. Feel free to reach us if you need any help or if you need additional media advice.

Product Details

Frequency
Weekly
Age
04-11, 12-17, 18-24, 25-34, 35-49, 50-64, 65+
Public
Children, Men, Women
Target
B2C
Media
Out of home
Country
France
Region
Centre Val de Loire
City
Tours

Related media

reassurance

Negotiated rates

On thousands of media

Professional discounts

15% discount with Adintime

Personalised support

A dedicated media expert

Fast response

Free and without commitment

reassurance-mobile

Adintime engagements

Negotiated rates

On thousands of media


Professional discounts

15% discount with Adintime


Personalized support

A dedicated media expert


Fast response

Free and without commitment

Comment ça marche

How does it work?

howiswork1.svg

Choose your media

Press, Billboard, Digital, Social Media, Radio, TV ... browse our media and ask for a quote on those that are relevant to you.

howiswork2.svg

Or let yourself be guided

A media is not present on the platform or you are not sure which media to choose? Please contact us!

howiswork3.svg

And advertise!

Together we validate your purchases in advertising space within your budget, and achieve your marketing and sales objectives!

2000media

We work with more than 2000 media