Turnadon is a digital out-of-home (DOOH) advertising agency in France. With over 1000 screens across the country, it stands out with premium locations in store windows, high-traffic areas, and stop points, representing 70% of its network. It offers a variety of screen formats from portrait to landscape, providing great flexibility to advertisers.
Audience of the agency
The target audience for Turnadon’s advertising spaces includes active and engaged pedestrians, particularly those frequenting shopping areas, bus stops, traffic lights, metro entrances, and pedestrian crossings.
You can easily reach: upper socio-professional categories, young people aged 16-24, families, etc.
Thanks to its network of DOOH advertising screens, it effectively reaches a diverse audience, thus ensuring optimal visibility for advertisers.
Opportunities for advertisers
Turnadon offers advertisers unique opportunities for their DOOH advertising campaigns. Before launching a campaign, it conducts A/B testing on a sample of its network, allowing the impact of visuals to be measured and their performance optimized.
During the broadcast, it ensures real-time management, including street interviews to assess public reception of the message.
Furthermore, through mobile retargeting, it extends interaction with consumers exposed to the campaign, thus enhancing brand engagement and recall.
Finally, its support continues after the campaign with detailed reports and in-depth analyses, allowing advertisers to effectively measure the return on investment of their advertising strategy.