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Out of home
City
Nantes
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Boost sales, Building your reputation locally, Communicate with its target audience, Promote products or services

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Billboard Advertising -
Nantes Bus

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Introduction to the OOH network - Nantes Bus

Bus Advertising in Nantes

Nantes is regularly named the most attractive French city to live and work in. Its demographic growth, innovative economic fabric, youth, and quality of life make it a booming market. The TAN network (Transports de l'Agglomération Nantaise), which combines buses, tramways, and busways, serves a metropolis of 650,000 inhabitants with a particularly young and active audience. Bus advertising on the TAN network is ideal for brands looking to establish themselves in Western France with a strong and targeted impact.

The TAN Network: Bus, Tramway, and Busway

The TAN network is one of the most comprehensive among mid-sized French metropolises. Its tramway lines (T1, T2, and T3) form the backbone of the network, complemented by a Busway (dedicated lane transit) and a bus network that irrigates the municipalities of the metropolis. This diversity of modes allows for extensive geographic coverage and an advertising presence in all urban and peri-urban areas of the Nantes metropolis.

The T1 tramway line, which connects the north and south of the city through the city center, is one of the busiest routes in the network and one of the most visible advertising locations in Nantes.

Available Formats on the TAN Network

  • Bus and Tramway Sides: Large lateral surfaces on TAN vehicles. A presence in the Nantes urban space across all lines.
  • Busway: Displays on dedicated lane transit vehicles, providing a presence on high-traffic axes.
  • Interior Displays: Formats in passenger lounges for captive exposure of Nantes travelers.

Audience Profile

  • A metropolis of 650,000 inhabitants : the sixth-largest city in France
  • Young and active audience (high rate of under-40s)
  • Fabric of innovative and creative companies (digital, design, industry)
  • Strong residential attractiveness : annual growth among the highest in France

Launch your bus campaign on the TAN network in Nantes.


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Your OOH posters at the best rates on Nantes Bus

Our dedicated team of media experts will take care of your quote request as soon as we receive it. We will negotiate on your behalf directly to the media you requested with best advertising rates. Within 48 hours, you will receive your quotation at the best negotiated rate possible. Feel free to reach us if you need any help or if you need additional media advice.

Product Details

Media
Out of home
City
Nantes
Oftenly used for
Boost sales, Building your reputation locally, Communicate with its target audience, Promote products or services

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