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La Météo - BFM Business

Product Details

Format: Sponsoring
Topic: Weather
Average duration: 1 month
Language: French
Reader's interests: Weather
Audience: B2B, B2C
Media: Audio, TV
Country: France
Objectif: Awareness
Media details: TV
TV channel: BFM
Spot duration: 8 seconds

Advertising La Météo - BFM Business

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Introduction to the TV show BFM TV - La Météo - BFM Business

The La Météo sponsorship offer (TV and radio) from BFM Business, a free national 24-hour news channel, allows you to sponsor the weather report from Monday to Friday, from 6am to 9am and from 10pm to midnight. The weather is the most watched program by the French. It allows viewers to anticipate the weather over the next five days with the help of Météo France forecasts and satellite images.

Some figures on La Météo

1.3 million weekly viewers on BFM Business TV / Radio: 890,000 viewers and 773 000 listeners
A qualified CSP+ audience: 50% Top Executives and 78% Top Income earners
A highly affinity-based audience with decision-makers (IA 111), senior executives (IA 109) and tradespeople (IA 117).

Source : ACPM One Next Influence Global 2022 BFM Business TV + BFM Business Radio / Etude IPSOS 2021

Would you like to advertise on BFM Business with La Météo? Request a quote on our platform.

Advertise on TV with the best rates on La Météo - BFM Business

Our dedicated team of media experts will take care of your quote request as soon as we receive it. We will negotiate on your behalf directly to the TV channel you requested with best advertising rates. Within 48 hours, you will receive your quotation at the best negotiated rate possible. Feel free to reach us if you need any help or if you need additional media advice.

Product Details

Format: Sponsoring
Topic: Weather
Average duration: 1 month
Language: French
Reader's interests: Weather
Audience: B2B, B2C
Media: Audio, TV
Country: France
Objectif: Awareness
Media details: TV
TV channel: BFM
Spot duration: 8 seconds

The advertising campaign for La Météo on BFM Business

Sponsoring La Météo allows you to broadcast an 8-second billboard, 6 times a day, from Monday to Friday. Your advert will benefit from 120 TV appearances during one month and 120 radio appearances.