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This setup covers train stations, RER stations, and tramway lines in Paris and its close suburbs (1st and 2nd rings). Commuters wait there for several minutes during every journey. This represents a rare exposure time for billboard media, making it ideal for message recall.
Targeting an audience aged 15 and over, a typical campaign reaches more than 3 million people and generates nearly 39 million opportunities to see (OTS), with an average frequency of about 12 contacts. This is enough to establish a brand on a regional scale in a single wave.
The rate depends on the duration, the period, and the number of faces selected. Request your quote: you will receive an up-to-date estimate within 48 hours, including printing and delivery if needed.
400 FACES distributed in Paris as well as in the 1st and 2nd suburbs.
Number of stations:
Number of posters:
Itermodalité :
Transport advertising in the Paris region allows brands to reach a large audience during daily journeys. Present in train stations, RER stations, and tram networks, this media offers strong visibility in high-traffic locations. It is particularly effective for building brand awareness, promoting events, or launching products across the region.
This network can reach more than 3 million people and generate nearly 39 million opportunities to see. Thanks to repeated exposure, campaigns benefit from strong memorization and brand recall. It is a powerful advertising solution for achieving rapid visibility across the entire Île-de-France region.
The network includes 600 advertising faces in the 2 m² format, located across major transportation hubs. Advertisers can display up to two different creatives, allowing them to adapt their messaging while maintaining campaign consistency. The format provides an excellent balance between visibility and readability in transit environments.
A 7-day campaign is available from €21,120 excluding VAT. This investment provides extensive regional coverage and access to millions of commuters and travelers. Additional costs may include poster printing and delivery depending on campaign requirements.
Travelers often spend several minutes within transport environments, increasing exposure to advertising messages. Repeated daily journeys also improve memorization and brand recall. By combining train stations, RER networks, and tram systems, this format allows brands to stay visible throughout the consumer journey.
The rate depends on the campaign duration, the number of faces, and the period. As an indication, a 7-day wave on a network of 600 faces of 2 m² sits at the higher end of the Île-de-France outdoor advertising market. The free Adintime quote gives you the up-to-date negotiated price within 48 hours.
You submit a quote request on Adintime, specifying your dates and budget. A media expert qualifies your need, negotiates the rate with the advertising network, and sends you the proposal. The booking is confirmed once the quote is validated.
The setup reaches more than 3 million people and generates nearly 39 million opportunities to see (OTS) targeting an audience aged 15 and over, with high contact repetition.
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