Advertising in Le Journal de la Maison: boost your sales with home enthusiasts
Le Journal de la Maison is the benchmark for INSPIRATION in DECORATION, RENOVATION, and LIFESTYLE. The magazine offers a comprehensive source of inspiration, practical advice, and relevant information to help the audience create living spaces that are both aesthetic and functional. The title is dedicated to interior design, architecture, and design, positioning your brand with a target audience actively involved in home improvement.
- Positioning: The reference magazine dedicated to interior design, architecture, home decor, and lifestyle.
- Keywords: Decoration, renovation, design, architecture, home.
- Mission: To offer inspiration and advice for creating aesthetic and functional living spaces.
Reader profile: home improvers & consumers
The audience of Le Journal de la Maison consists of individuals who are genuine home decision-makers. This target is a major opportunity: they are in the project phase (renovation, decoration) and possess significant purchasing power for high-end products and services. Readers are actively seeking innovative solutions and expert advice, making them a qualified and highly receptive audience for advertisers' messages.
- Core target: Adults (M/F), homeowners, affluent households (A/B socio-economic groups) engaged in home improvement projects.
- Behavior: Influential readers, seeking inspiration, advice, and solutions for the home.
- Interests: Interior decoration, renovation work, design, furniture, lifestyle.
Key audience figures
Access a massive and multi-channel market with a powerful and ultra-specialized audience:
- Global audience: 1.9 million French people/month
- Digital audience: 2 million unique visitors/month across 3 screens
- Print circulation: 58,271 copies/bimonthly
- Social community: 570,000 followers on social media
- Audio impressions (Podcast): 700,000 audio impressions
Our Le Journal de la Maison advertising offers
To connect your brand with the premium and engaged audience, we offer high-performing editorial content solutions:
- Single article: Ideal for presenting your brand, a product, or an inspiring story. Price: €1500.
- Performance-based sponsored article: A complete article with a guaranteed 3,750 clicks to your website. Price: €3750.
How to advertise in Le Journal de la Maison
Launching your campaign and reaching the qualified readership couldn't be simpler. Fill out the quote request form on this page now. The team will contact you as soon as possible.
