Advertising in Programme-tv (Télé Loisirs) : Access France's number one entertainment media brand
Télé Loisirs is the N°1 ENTERTAINMENT MEDIA BRAND in France and the N°1 FRENCH MEDIA WEBSITE. It is the essential daily destination for millions of French people who want to EXPERIENCE AND SHARE EMOTIONS IN FRONT OF THEIR SCREEN. Focused on series and cinema and recommendations, it guarantees a massive, loyal, and highly receptive audience to cultural and leisure products.
- Positioning: The essential guide to TV listings and audiovisual leisure news.
- Keywords: series, cinema, TV, streaming, entertainment, leisure.
- Mission: To inform and inspire the audience to optimize their screen time and leisure activities.
Readership profile: massive and engaged audience
The readership represents a valuable target for advertisers in the entertainment, high-tech, and FMCG sectors. With over 21.5M French people reached, the media allows for an extremely broad and balanced audience coverage, particularly in terms of gender (58% women, 42% men digitally) and age.
- Core target: Balanced (57-58% Women, 42-43% Men), 46-49% under 50.
- Behavior: Avid media consumers (17M video users/month), multi-screen users (18.2M on mobile).
- Interests: TV programs, series, cinema, cultural news, new technologies.
Key audience figures:
The strength of the title ensures exceptional coverage, particularly in the mobile and video market.
- Global audience: 21.5M French people reached monthly.
- Digital audience: 21.4M unique monthly visitors.
- Print circulation: 4.6M readers per month / 503,022 DFP copies per week.
- Social community: 2.4M subscribers.
- Video: 17M unique monthly video viewers.
Our advertising offers for Télé Loisirs
To connect a brand with an engaged and massive audience, editorial content solutions are high-performing:
- Single article: Ideal for presenting a brand, a product, or an inspiring story. Price: 1600€.
- Sponsored article + performance: A complete article with a guaranteed 2,000 clicks to the advertiser's website. Price: 2600€.
How to advertise in Télé Loisirs ?
To launch a campaign and reach this qualified readership, nothing could be simpler. Fill out the quote request form on this page now. The team will contact you shortly.
