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TV Advertising BFM TV - Week-end weather sponsorship
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Introduction to the TV show BFM TV - BFM TV - Week-end weather sponsorship
BFM TV is a free national news television channel. You will find all the news live on political, social, economic, sports and international news.
The program shown here is a weekend weather sponsorship. Weather is the most watched program in France. BFM TV allows viewers to anticipate the weather over the next 5 days using Météo France forecasts and satellite images. This offer enables you to sponsor the weekend weather programs of several BFM Group channels:
- BFM TV: Saturday and Sunday, from 6 a.m. to 6 a.m. the following day;
- BFM Paris: Saturday and Sunday, 7 a.m. to midnight;
- BFM Grand Lille: Saturday and Sunday, 7 a.m. to 11 p.m;
- BFM Grand littoral: Saturday and Sunday, 7 a.m. to 11 p.m;
- BFM Lyon métropole: Friday from 11 p.m. to Sunday, 11 p.m.
A few figures on BFM TV's weather program
- Over 12 million viewers every day
- France's No. 1 morning channel (4:30 a.m. to 12 a.m.)
- Info leader 100% of days among viewers aged 25-49
Source: Médiamétrie Médiamat - Average September 2022 - April 2023
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Advertise on TV with the best rates on BFM TV - Week-end weather sponsorship
Last minute advertising offer - Weekend Weather
Weekend Weather sponsorship offer from August 6 to August 21, 2022 (3 weeks, i.e. 360 TV appearances) for €100,000 excl. tax instead of €156,750 excl. tax.
- 35% coverage
- 237 GRP
- 90M contacts