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Advertising BFM TV - Sponsorship Happy Boulot
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Introduction to the TV show BFM TV - BFM TV - Sponsorship Happy Boulot
The Happy Boulot Le Mag sponsorship offer (TV and radio) from BFM Business, a free national 24-hour news channel, allows you to sponsor its program dedicated to office life and managers' problems. Lorraine Goumot hosts a humorous program with those involved in the transformation of companies from an HR point of view. Every Friday from 7.30 to 8 pm (rebroadcast on Friday at 11.30 pm, Saturday at 10.30 am and Sunday at 8.30 pm).
Some figures on Happy Boulot Le Mag
- 1.3 million weekly viewers on BFM Business TV / Radio: 890,000 viewers and 773 000 listeners
- A qualified CSP+ audience: 50% Top Executives and 78% Top Income earners
- A highly affinity-based audience with decision-makers (IA 111), senior executives (IA 109) and tradespeople (IA 117).
Source : ACPM One Next Influence Global 2022 BFM Business TV + BFM Business Radio / Etude IPSOS 2021
Would you like to advertise Happy Boulot Le Mag on BFM Business? Request a quote on our platform.
Advertise on TV with the best rates on BFM TV - Sponsorship Happy Boulot
The Happy Boulot advertising system
The Happy Boulot Le Mag sponsorship allows you to broadcast an 8-second billboard:
- 2 times on Monday and Thursday;
- 3 times on Tuesday, Wednesday and Saturday;
- 4 times on Sunday;
- 6 times on Friday.
This is the equivalent of 92 TV and 92 radio appearances per month over the same period.
The offer is open to co-partnership within the limit of 2 sponsors.