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Product Details

Format
Sponsoring
Topic
Human Resources
Average duration
1 month
Language
French
Reader's interests
Business, Human Resources, Strategy
Audience
B2B, B2C
Media
Radio, TV
Country
France
Objectif
Awareness
Media details
TV
TV channel
BFM
Spot duration
8 seconds
Oftenly used for
Boost sales, Generate traffic to my website, Making my brand known

Advertising BFM TV - Sponsorship Happy Boulot

TV 1 month B2B B2C
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Introduction to the TV show BFM TV - BFM TV - Sponsorship Happy Boulot

The Happy Boulot Le Mag sponsorship offer (TV and radio) from BFM Business, a free national 24-hour news channel, allows you to sponsor its program dedicated to office life and managers' problems. Lorraine Goumot hosts a humorous program with those involved in the transformation of companies from an HR point of view. Every Friday from 7.30 to 8 pm (rebroadcast on Friday at 11.30 pm, Saturday at 10.30 am and Sunday at 8.30 pm).

Some figures on Happy Boulot Le Mag

  • 1.3 million weekly viewers on BFM Business TV / Radio: 890,000 viewers and 773 000 listeners
  • A qualified CSP+ audience: 50% Top Executives and 78% Top Income earners
  • A highly affinity-based audience with decision-makers (IA 111), senior executives (IA 109) and tradespeople (IA 117).

Source : ACPM One Next Influence Global 2022 BFM Business TV + BFM Business Radio / Etude IPSOS 2021

Would you like to advertise Happy Boulot Le Mag on BFM Business? Request a quote on our platform.



Advertise on TV with the best rates on BFM TV - Sponsorship Happy Boulot

Our dedicated team of media experts will take care of your quote request as soon as we receive it. We will negotiate on your behalf directly to the TV channel you requested with best advertising rates. Within 48 hours, you will receive your quotation at the best negotiated rate possible. Feel free to reach us if you need any help or if you need additional media advice.

Product Details

Format
Sponsoring
Topic
Human Resources
Average duration
1 month
Language
French
Reader's interests
Business, Human Resources, Strategy
Audience
B2B, B2C
Media
Radio, TV
Country
France
Objectif
Awareness
Media details
TV
TV channel
BFM
Spot duration
8 seconds
Oftenly used for
Boost sales, Generate traffic to my website, Making my brand known

The Happy Boulot advertising system

The Happy Boulot Le Mag sponsorship allows you to broadcast an 8-second billboard:

  • 2 times on Monday and Thursday;
  • 3 times on Tuesday, Wednesday and Saturday;
  • 4 times on Sunday;
  • 6 times on Friday.

This is the equivalent of 92 TV and 92 radio appearances per month over the same period.

The offer is open to co-partnership within the limit of 2 sponsors.

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