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Product Details

Format
Sponsoring
Topic
Tech
Average duration
1 month
Language
French
Reader's interests
Business, Economic news, Technology
Audience
B2B, B2C
Media
Radio, TV
Country
France
Objectif
Awareness
Media details
TV
TV channel
BFM
Spot duration
8 seconds
Oftenly used for
Boost sales, Generate traffic to my website, Making my brand known

Advertising BFM TV - Les RDV du Week-end

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Introduction to the TV show BFM TV - BFM TV - Les RDV du Week-end

Watch the programme Les RDV du Week-end broadcast on BFM TV. There are 4 programs on offer: La Librairie de l'éco, Tech & Co, C'est Votre Argent and Les Experts. We offer you sponsorship advertising (television and radio) broadcast on Friday, Saturday, and Sunday from 6am to 10pm.

Some figures on Les RDV du Week-End:

  • 1.3 million weekly viewers on BFM Business TV / Radio: 890,000 viewers and 773 000 listeners
  • A qualified CSP+ audience: 50% Top Executives and 78% Top Income earners
  • A highly affinity-based audience with decision-makers (IA 111), senior executives (IA 109) and tradespeople (IA 117).

Source : ACPM One Next Influence Global 2022 BFM Business TV + BFM Business Radio / Etude IPSOS 2021

Are you interested in advertising on Les RDV du Weekend? Request a quote on our platform.



Advertise on TV with the best rates on BFM TV - Les RDV du Week-end

Our dedicated team of media experts will take care of your quote request as soon as we receive it. We will negotiate on your behalf directly to the TV channel you requested with best advertising rates. Within 48 hours, you will receive your quotation at the best negotiated rate possible. Feel free to reach us if you need any help or if you need additional media advice.

Product Details

Format
Sponsoring
Topic
Tech
Average duration
1 month
Language
French
Reader's interests
Business, Economic news, Technology
Audience
B2B, B2C
Media
Radio, TV
Country
France
Objectif
Awareness
Media details
TV
TV channel
BFM
Spot duration
8 seconds
Oftenly used for
Boost sales, Generate traffic to my website, Making my brand known

Attachments

The advertising campaign for Les RDV du Weekend :

How does this sponsorship work?

There are 4 different programmes: La Librairie de l'éco (presented by Emmanuel Lechypre), Tech & Co (with the best moments of the great live digital and tech shows), C'est Votre Argent (with Marc Fiorentino and his guests) and Les Experts (economists, managers and entrepreneurs express their opinions on current affairs).

La Librairie de l'éco

  • 2 billboards are scheduled on Saturday from 4.30 to 5 pm
  • 3 billboards on Friday from 9pm to 10pm
  • 4 billboards on Sunday from 10pm to 11pm

Tech & Co

  • 4 billboards are scheduled on Sunday from 4 to 5 pm

C’est Votre Argent

  • 4 billboards for Sunday from 8am to 9am
  • 4 billboards on Saturday from 11am to 12pm
  • 3 billboards on Friday early evening from 8pm to 9pm
  • 4 billboards on Saturday from 9pm to 10pm

Les Experts

  • 4 billboards are scheduled on Saturday from 9 to 10 am during the rebroadcast of the show

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