BFM Grand Lille
Net average budget
€5,000.00 excl. tax

Product Details

Format
, ,
Cover
France
Public
Men, Women
Target
B2C
Media
TV
Country
France
Region
Hauts de France
City
Lille

TV Advertising BFM Grand Lille

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Introduction to the TV show BFM TV - BFM Grand Lille

Do you want to communicate effectively in the city of Lille and its surroundings? BFMTV Grand Lille is the regional channel of BFM. Every day the channel broadcasts, in addition to national news, news in the city of Lille and its agglomeration. The events and news are covered by journalists present in the Lille area to be as close as possible to the field.

Advertising on BFM Grand Lille allows you to communicate on TV with a local target in Lille.

Some figures on the TV channel in Lille

  • 2nd news channel in the Lille region
  • 442,000 viewers per week
  • The most popular local channel in the North of France.
  • A young, active audience with 72% working people and 51% aged 25-49

Source : Etude TV Locales, September 2022 – December 2022



Advertise on TV with the best rates on BFM Grand Lille

Our dedicated team of media experts will take care of your quote request as soon as we receive it. We will negotiate on your behalf directly to the TV channel you requested with best advertising rates. Within 24 hours, you will receive your quotation at the best negotiated rate possible. Feel free to reach us if you need any help or if you need additional media advice.

Product Details

Format
, ,
Cover
France
Public
Men, Women
Target
B2C
Media
TV
Country
France
Region
Hauts de France
City
Lille

Advertising offers on BFM Grand Lille

The sponsorship of BFM Grand Lille programmes makes it possible to reach a specific target according to the type of programme and its audience.

Sponsorship of info-services programmes

There are several sponsorship programmes for info services on BFM Grand Lille:

  • Weekday weather sponsoring 
  • Weekend weather sponsorship
  • Snow weather sponsoring
  • Traffic info sponsoring
  • Weather sponsoring

The advertisements are broadcast during the live news slots but are also available in multi-broadcast throughout the day.

Each 8-second billboard is present in the pre- and post-credits.

It is also possible to sponsor the info-services programmes on other local BFM TV channels

>>> Discover the other BFM region TV channels

Making a report on BFM Grand Lille: a turnkey offer

Would you like to promote your company or your products through a format that is longer than a classic advertisement or a sponsorship on BFM Grand Lille?

A report can be a good solution to promote your products.

BFM Grand Lille offers 6 different themes for reports:

  • Maison d'ici: highlighting local know-how to fit out or renovate your home
  • Expert d'ici: highlighting a local business
  • Vu d'ici: highlighting a territory from a tourist, economic or cultural perspective
  • Planète d'ici: highlighting local initiatives
  • Découverte: highlighting a local structure (school, organisation, leisure centre....)

The report will be broadcast during a special slot in the editorial schedule of BFM TV Grand Lille but also on the dedicated application (10 broadcasts over a week + 20 trailers to announce the event).

A 20-second advertising spot will also be produced with a broadcast of 10 spots/day.

Sponsorship of thematic magazines

The TV channel offers different thematic programmes every day:

  • Environment
  • Sports
  • Business
  • Employment
  • Health
  • Cultural information/outings

It is possible to sponsor these BFM Grand Lille TV programmes with 8-second pre- and post-credits billboards. They will then be relayed on digital platforms, in replay and on social networks.

Sponsorship of an editorial column

The sponsorship of an editorial column on BFM Grand Lille consists of:

  • the presence of a billboard at the beginning and end of the column (approximately 10 TV broadcasts/week)
  • the presence of the billboard on the digital platforms (BFM TV regions website and the application)

Ask for a quote to find out the rates and conditions for advertising on BFM Grand Lille.

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