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Product Details

Format
Sponsoring
Topic
Ecology
Average duration
1 month
Language
French
Reader's interests
CSR, Innovation, Technology
Audience
B2B, B2C
Media
Audio, TV
Country
France
Objectif
Awareness
Media details
TV
TV channel
BFM
Spot duration
8 seconds

TV Advertising BFM TV - En Route Pour Demain

TV 1 month B2B B2C
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Introduction to the TV show BFM TV - BFM TV - En Route Pour Demain

En Route Pour Demain, broadcasted on Saturdays from 6:30pm to 7pm and Sundays from 9pm to 9:30pm on BFM Business, is dedicated to the latest in mobility.

In this program, you can find subjects on the respect of the environment with the help of new technologies.

Some figures on En Route Pour Demain :

  • 1.3 million weekly viewers on BFM Business TV / Radio: 890,000 viewers and 773 000 listeners
  • A qualified CSP+ audience: 50% Top Executives and 78% Top Income earners
  • A highly affinity-based audience with decision-makers (IA 111), senior executives (IA 109) and tradespeople (IA 117).

Source : ACPM One Next Influence Global 2022 BFM Business TV + BFM Business Radio / Etude IPSOS 2021

Are you interested in En Route Pour Demain sponsorship advertising? Request a quote on our platform.



Advertise on TV with the best rates on BFM TV - En Route Pour Demain

Our dedicated team of media experts will take care of your quote request as soon as we receive it. We will negotiate on your behalf directly to the TV channel you requested with best advertising rates. Within 48 hours, you will receive your quotation at the best negotiated rate possible. Feel free to reach us if you need any help or if you need additional media advice.

Product Details

Format
Sponsoring
Topic
Ecology
Average duration
1 month
Language
French
Reader's interests
CSR, Innovation, Technology
Audience
B2B, B2C
Media
Audio, TV
Country
France
Objectif
Awareness
Media details
TV
TV channel
BFM
Spot duration
8 seconds

The advertising campaign for the programme En Route Pour Demain:

The sponsorship of En Route Pour Demain is available for 4 weeks and is open to two advertisers. We find:

  • 1 trailer from 6am to 9am on Wednesday, Thursday, Friday and Sunday
  • 1 trailer from 10am to 6pm on Wednesday, Thursday, Friday, Saturday and Sunday
  • 2 billboards on Saturday at 6.30pm
  • 1 trailer from 6pm to 8pm on Wednesday, Thursday, Friday and Saturday
  • 1 trailer from 7 to 8 pm on Wednesday, Thursday and Friday
  • 2 billboards on Sunday at 9pm

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