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Product Details

Topic
Lifestyle
Average duration
Monthly
Language
French
Age
25-34, 35-49, 50-64
Reader's interests
DIY (do-It-Yourself) - Creative works, Fashion, Women
Audience
B2C
Media
Display
Country
France
Objectif
Awareness, Product/service promotion
Media details
Trade Press
Oftenly used for
Communicate with its target audience, Making my brand known, Promote products or services

Display advertising Modes &Travaux Magazine

Display Monthly B2C 1 000 - 2 000 €
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Introduction of the website Modes &Travaux Magazine

Advertising in Modes & Travaux: The Media that Sparks Creativity

Modes & Travaux is the magazine that inspires a new lifestyle, shifting “from make-up to making.” With a lively and friendly atmosphere, the magazine captures trends in fashion, beauty, cooking, and home décor that encourage readers to get inspired, create, and shop. It is the go-to media that satisfies the desire for creativity and drives action!

  • Positioning: The creativity-boosting media for women.
  • Keywords: Inspiration – Creation – Sharing – DIY.
  • Mission: To spark the desire to get inspired, create, shop, and share in a positive and stimulating environment.

Reader Profile: Women 50+, Creative and Household Decision-Makers

The readership of Modes & Travaux is a prime target for advertisers, as they are at the heart of household purchase decisions. The magazine creates a strong dynamic of recommendation and buying power.

  • Core audience: Women over 50, with an average age of 58.
  • Key role: Household Purchase Decision-Makers, making them a highly valuable advertising target.
  • Behavior: Creative and inspired, they actively seek ideas, tips, and advice for their projects (home décor, fashion, cooking).
  • Influence: They aspire to positive self-fulfillment and are receptive to recommendations that improve their everyday lives.

Key Figures of Modes & Travaux

  • Monthly circulation: 150,010 copies – a powerful print presence.
  • Total readership: 1.2 million readers each month.
  • Digital audience: 676,000 unique visitors per month.
  • Social community: 391,000 followers.
  • Newsletter subscribers: 22,000 loyal readers.

Modes & Travaux Advertising Opportunities

  • Single article: Perfect for showcasing your expertise, a product, or a tutorial. Rate: €1,500.
  • Performance-based sponsored article: A full feature with a guarantee of 3,750 clicks to your website. Rate: €3,750.

Select the package that best fits your objectives and contact us via the form to launch your campaign.

How to Advertise in Modes & Travaux?

  1. Fill out the request form on this page.
  2. Discuss the editorial package best suited to your message.
  3. Launch your campaign and connect with the women who create and who buy.


Your display advertising campaign at the best rates on Modes &Travaux Magazine

Get the best rates on the premium display sites of your choice in less than 48 hours. Our team of media experts will work on your quote request upon receipt. We negotiate for you the best rates directly with the media vendors.

Product Details

Topic
Lifestyle
Average duration
Monthly
Language
French
Age
25-34, 35-49, 50-64
Reader's interests
DIY (do-It-Yourself) - Creative works, Fashion, Women
Audience
B2C
Media
Display
Country
France
Objectif
Awareness, Product/service promotion
Media details
Trade Press
Oftenly used for
Communicate with its target audience, Making my brand known, Promote products or services

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