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Billboard advertising in the Paris metro is the ideal medium to cover the city center. The metro network in Paris has 14 lines gathering millions of passengers every day.
The following Paris metro advertising formats are available for periods of 7 days or more:
Rates vary depending on the format and duration. A corridor campaign (40 faces, 14 days) starts from €5,000 excl. tax, a Flash setup on glass corridors (350 faces, 7 days) starts from €64,000 net excl. tax, and platforms range between €8,000 and €46,000 excl. tax per station (excluding printing). Adintime negotiates the best conditions for you with partner networks, for free and with no obligation.
The network offers: posters at station entrances (130×100 cm), 2 m² digital screens in stations, corridor posters (100×150 cm or 200×150 cm), in-car wraps (train backgrounds, window stickers, lightboxes), platform panels (8 m² and 12 m²), and shared faces in various dimensions. Each format meets a specific objective: mass visibility for major national campaigns, or proximity targeting for local actions.
With its 14 lines and several million daily commuters, the RATP network offers unparalleled coverage of Paris proper and its inner suburbs. The audience is urban, diverse, and captive: working professionals, students, tourists, and families, primarily aged 18 to 50. The average travel time ensures prolonged exposure to advertising messages.
It is recommended to book 4 to 6 weeks in advance for standard formats, and 6 to 8 weeks for premium setups (platforms, Flash glass corridors, train wraps), especially during peak demand periods (back-to-school season, year-end holidays). Through Adintime, you receive a response in less than 48 hours after your quote request.
The process is 100% online and free for advertisers. Fill out the quote form, specifying your formats, period, and budget. An Adintime media expert takes charge of your file in less than 48 hours, negotiates pricing conditions, and guides you until your campaign is set up. Adintime is not a media network: its role is to connect you with the right contacts and grant you access to professional discounts.
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