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Snapchat advertising
Run sponsored stories and geofilters that are only visible around your store, on a budget you control.
Campaigns from
€1,000 excl. VAT / month
Or call us on 01 83 79 83 06
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Get a reply within 24–48 hours
Why advertise on Snapchat?
You reach a very young audience that uses the app every day. Snapchat is a great advertising channel for building awareness among 15–35 year-olds. A filter with your name that unlocks as soon as a customer walks past your store, a video shown between two stories: Snapchat lets you reach young people where they are, while they are out and about.
26MFrench people use SnapchatSource: We Are Social / Meltwater, January 2026
91%of 15–24 year-olds use SnapchatSource: We Are Social / Meltwater, January 2026
32 minspent on the app every day on averageSource: Médiamétrie, January 2026
250Musers play with filters every day (worldwide)Source: Snap Inc.
Snapchat ad formats
Explore the ad formats available on Snapchat.
The power of geofilters
You draw an area around your store, a stadium or a festival. During your key moments, anyone taking a photo in that area can add your filter and send it to their friends.
- A custom area: a street, a square, a shopping centre
- Specific dates and times: a weekend, an evening, an opening
- Your logo and message on every photo shared
- A price set in advance, based on the size of the area and the duration
Example: a café in Nantes offers its filter on the Place du Marché on the Saturday of the Fête de la Musique.
How much does Snapchat advertising cost?
Prices are set by auction, except for geofilters, which have fixed rates known in advance.
| Format | Buying model | Average cost observed | Recommended budget |
|---|---|---|---|
| Ads and storiesLocal awareness | CPMper 1,000 impressions | €5 to €8worldwide median: $5.84 | €1,000 excl. VAT / month |
| Ads with a linkTraffic to your website | CPCper click | €0.50 to €1.20worldwide median: $0.71 | €1,000 excl. VAT / month |
| GeofilterPresence at a given place and date | Flat rateper day and per area | from $5 / day€50 to €200 for a weekend | €150 excl. VAT / campaign |
Recommended starting budget: €1,000 excl. VAT / month,
Management fees detailed in your quote.
How does a Snapchat campaign with Adintime work?
- 1
Brief48h
Fill in the form or give us a call. An expert will call you back within 48 hours to clarify your objective.
- 2
Recommendation and quote
Formats, targeting, schedule and budget, all in a detailed, no-obligation quote.
- 3
Creation and launch
We prepare the visuals, copy and campaign setup. You approve everything before it goes live.
- 4
Monitoring and reporting
Adjustments while the campaign runs, followed by a report with the figures: reach, clicks, leads.
What SMEs say about us
We are committed to supporting every client through a successful campaign launch, from start to finish. Either we put you in direct contact with the media owner, or we guide you through it ourselves: the choice is yours.
Our latest advertisers
Marketing project
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Thank you for your support with our SMS campaign project. We were delighted to work with the ADinTime team.
An incredible time-saver!
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Before Adintime, I spent hours contacting media owners one by one to get quotes. The platform let me compare offers and launch my billboard campaign in just a few clicks. A truly intuitive interface for SMEs.
Tailored support
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With no in-house media agency, I was apprehensive about launching our first radio campaign. The Adintime team guided us every step of the way in choosing local stations. The follow-up is excellent and the results speak for themselves.
Further reading
Frequently asked questions
How old is the Snapchat audience?
In France, 91% of 15–24 year-olds use Snapchat, along with a large share of 25–40 year-olds (We Are Social / Meltwater, 2026). Ideal if your customers are under 35: fast food, fashion, leisure, driving schools, etc.
Snapchat or TikTok: which should you choose?
Both reach a young audience, but in different ways. TikTok is mainly used to get discovered through videos watched by strangers. Snapchat is more local and more personal: people chat with their friends, and geofilters let you be present in a specific place. For a local business, Snapchat is often easier to make profitable, but the two work perfectly well together.
How much does a Snapchat geofilter cost?
The price depends on the size of the area and how long the filter runs. Snapchat advertises a starting rate of $5 for a small area over a short period; for a shop, expect to pay between €50 and €200 for a weekend. The Adintime quote sets out the price of the area, the design of the visual and the management fees before you commit to anything.