From 8 500 € - 20 taxis / 2 weeks campaign excl. tax

Product Details

Audience: B2C
Media: Out of home
Country: France
Region: Nouvelle Aquitaine
City: Bordeaux
Objectif: Awareness, Product/service promotion
Media details: Taxi
Oftenly used for: Building your reputation locally, Promoting an event, product or service, Working locally in your catchment area

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Taxi advertising in Bordeaux

Direct Media

Out of home B2C 8 000 - 10 000 €

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Introduction to the OOH network - Taxi advertising in Bordeaux

The principle of advertising on taxis in Bordeaux is to affix an advertiser's posters to the body of the vehicle. The taxi then goes on its usual errands around Bordeaux and its suburbs. This type of advertising allows an advertiser to target a very local audience who travel on foot, by bicycle or by car.

The taxis are not equipped with several advertising posters from different advertisers but are equipped with the visuals of a single advertiser (on the right and left sides) in order to allow a better retention rate of the advertisement.

According to a study by IPSOS, 9 out of 10 people notice an advertisement when it is on a Taxi. Furthermore, of these 9 out of 10 people, 86% remember the brand name, which makes it a top advertising medium to accelerate brand awareness.

Format panneaux

Your OOH posters at the best rates on Taxi advertising in Bordeaux

Our dedicated team of media experts will take care of your quote request as soon as we receive it. We will negotiate on your behalf directly to the media you requested with best advertising rates. Within 48 hours, you will receive your quotation at the best negotiated rate possible. Feel free to reach us if you need any help or if you need additional media advice.

Product Details

Audience: B2C
Media: Out of home
Country: France
Region: Nouvelle Aquitaine
City: Bordeaux
Objectif: Awareness, Product/service promotion
Media details: Taxi
Oftenly used for: Building your reputation locally, Promoting an event, product or service, Working locally in your catchment area

Taxi advertising in Bordeaux

How to Organize a Taxi Advertising Campaign in Bordeaux?

Taxi advertising in Bordeaux is an excellent way to engage a mobile urban audience. With a fleet of taxis constantly navigating the city's busiest streets, this format ensures optimal visibility among pedestrians, drivers, and passengers.

Taxi Advertising Costs

The cost of a taxi advertising campaign depends on several factors:

Campaign duration: Short-term campaigns (2 to 4 weeks) are more affordable than year-long placements.
Number of taxis: A larger fleet provides better coverage and increased message frequency.
Ad format: A full wrap delivers a stronger impact but is also more expensive than partial formats.
Coverage area: Bordeaux, with its dynamic urban environment, is an attractive advertising market.

On average, a taxi advertising campaign in Bordeaux with 50 vehicles (100 ad placements) costs approximately €10,500. Prices vary based on format, campaign duration, and the number of taxis involved.

Advertising Options with Taxis

Taxis offer multiple opportunities to boost brand visibility:

Exterior wraps: High-quality adhesive graphics transform taxis into effective mobile advertising platforms.
Digital window displays (new in 2025): Allows visuals to extend onto rear side windows for enhanced impact.

By combining these solutions, your brand benefits from continuous and memorable exposure, making for a high-impact advertising campaign.

Taxi Advertising Formats

Extensooh Media offers four taxi wrap formats, each delivering a different level of impact:

Classic Cover

Stickers placed on the sides of the taxi below the door handles.
A subtle yet effective format to enhance brand recognition.

Total Door Cover

Full wrap covering both taxi doors, with an option for digital window displays.
Significantly improves visibility and captures pedestrian attention.

Iconic Cover

Complete vehicle wrap, with an option for digital window displays.
Ideal for a premium and standout brand presence.

Panoramic Cover

Extended wrap covering the doors and rear windows with digital window displays.
Delivers maximum visual impact and full immersion in the advertising campaign.

Each format is designed to align with brand communication strategies and ensure long-lasting visibility in a dynamic urban environment.