From 8 500 € - 20 taxis / 2 weeks campaign excl. tax

Product Details

Audience: B2C
Media: Out of home
Country: France
Region: Pays de la Loire
City: Nantes
Objectif: Awareness, Product/service promotion
Media details: Taxi
Oftenly used for: Building your reputation locally, Promoting an event, product or service, Working locally in your catchment area

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Taxi advertising in Nantes

Name: Taxi advertising in Nantes
Brand: Taxi advertising in Nantes
SKU: 3639
Price: 8500202 EUR
Availability: InStock

Direct Media

Out of home B2C 8 000 - 10 000 €

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Introduction to the OOH network - Taxi advertising in Nantes

The principle of advertising on taxis in Nantes is to affix an advertiser's posters to the body of the vehicle. The taxi then goes on its usual errands around Nantes and the surrounding area. This type of advertising enables an advertiser to target a very local audience who travel by car, on foot or by bicycle.

In order to guarantee an optimal retention rate, the taxis are equipped with advertising posters from a single advertiser on the right and left sides of the car.

According to a study by IPSOS, 9 out of 10 people notice an advertisement when it is on a Taxi. Moreover, 86% of these 9 out of 10 people remember the brand name, which makes it a top advertising medium for accelerating brand awareness.

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Your OOH posters at the best rates on Taxi advertising in Nantes

Our dedicated team of media experts will take care of your quote request as soon as we receive it. We will negotiate on your behalf directly to the media you requested with best advertising rates. Within 48 hours, you will receive your quotation at the best negotiated rate possible. Feel free to reach us if you need any help or if you need additional media advice.

Product Details

Audience: B2C
Media: Out of home
Country: France
Region: Pays de la Loire
City: Nantes
Objectif: Awareness, Product/service promotion
Media details: Taxi
Oftenly used for: Building your reputation locally, Promoting an event, product or service, Working locally in your catchment area

Advertise on a taxi in Nantes

How to Organize a Taxi Advertising Campaign in Nantes?

Taxi advertising in Nantes is an excellent way to reach a mobile audience in a constantly evolving urban environment. With taxis operating in the city’s busiest districts, this format ensures optimal visibility among pedestrians, drivers, and passengers.

Taxi Advertising Costs

The cost of a taxi advertising campaign varies based on several factors:

Campaign duration: Short-term campaigns (2 to 4 weeks) are more affordable than long-term placements.
Number of taxis: A larger fleet ensures broader coverage and increased ad exposure.
Ad format: A full wrap delivers maximum impact but is more expensive than partial formats.
Coverage area: With its strong economic and cultural dynamism, Nantes is a strategic city for mobile advertising.

On average, a taxi advertising campaign in Nantes with 50 vehicles (100 ad placements) costs approximately €10,500, depending on the format, duration, and number of taxis used.

Advertising Options with Taxis

Taxis offer multiple opportunities to maximize brand visibility:

Exterior wraps: High-quality adhesive graphics transform taxis into impactful mobile billboards.
Digital window displays (new in 2025): Allows visuals to extend onto rear side windows for enhanced visibility.

By combining these solutions, your advertising message benefits from high-frequency and memorable exposure, making taxi advertising a powerful urban marketing tool.

Taxi Advertising Formats

Extensooh Media offers four taxi wrap formats, tailored to different advertising objectives:

Classic Cover

Stickers placed on the sides of the taxi below the door handles.
A subtle yet effective format to enhance brand recognition.

Total Door Cover

Full wrap covering both taxi doors, with an option for digital window displays.
Increases visibility and makes a strong impression on pedestrians.

Iconic Cover

Complete vehicle wrap, with an option for digital window displays.
Perfect for a premium and distinctive brand presence.

Panoramic Cover

Extended wrap covering the doors and rear windows with digital window displays.
Delivers maximum visual impact and full immersion in the advertising campaign.

Each format is designed to meet brands' needs and ensure long-lasting visibility on the streets of Nantes.