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Advertising in Saint Etienne.

Saint-Étienne is a vibrant and attractive city in the Auvergne-Rhône-Alpes region of France. It is home to 176,016 inhabitants in 2023. Its rich industrial history and flourishing artistic scene attract a diverse population, making it an essential opportunity for advertisers looking to promote their products or services locally and increase their visibility.

Realize your advertising campaign in Saint-Etienne through various channels offered, such as advertising on buses and trams, in the press, or on the radio.

Advertising Formats by Medium

Other advertising options in Auvergne Rhône Alpes.

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Advertising options by region.

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How to advertise in Saint-Étienne?

Advertising Rates in Saint-Étienne

How much does advertising cost in Saint-Etienne?

If you wish to advertise in Saint-Etienne, you will need to budget an average amount for each media:

  1. Outdoor Advertising: Average budget ranges from €913 to €9,533.16 excluding taxes.
  2. Local TV: Average budget of €5,000 excluding taxes.
  3. Newspapers and Magazines: On average, for a ½ page ad: €500 to €5,000 excluding taxes.
  4. Display Advertising: Average budget of €5,000 excluding taxes.
  5. Social Media: Average budget ranging from €1,000 to €1,500 excluding taxes.
  6. Radio: Average cost per spot ranges from €5 to €47, resulting in an average budget of €350 to €3,290 excluding taxes.

The advertising devices in Saint-Étienne.

Running an Advertising Campaign in Saint-Étienne

Running an advertising campaign in Saint-Étienne with billboards can be a great way to increase visibility among your target audience. Billboards are the preferred medium for gaining notoriety and credibility with a wide audience.

To launch an advertising campaign in the city of Saint-Étienne using billboards, advertisers can utilize buses and trams in the city.

This particular approach is highly effective in reaching pedestrians and motorists, allowing you to target a broad audience ranging from the city center to its outskirts.

If you want to target an audience centered around the city center with diverse demographics, we recommend advertising on the trams in Saint-Étienne.

Advertising in Local Newspapers in Saint-Étienne

If you wish to enhance credibility with your target audience, you can launch your campaign in local newspapers and magazines in Saint-Étienne. Advertising in the press allows you to benefit from the trust associated with this traditional and timeless medium. Advertising in the press allows you to easily segment your target audience by choosing thematic newspapers or magazines, and selecting based on their editorial lines and preferred demographics.

If you want to enhance credibility and build loyalty with your audience, the press is the ideal medium.

Advertising on a Local Radio in Saint-Étienne

Radio advertising is suitable for generating sales and/or website traffic. It is particularly well-suited for businesses with a limited budget and allows for advertising on a very local scale.

As of today, radio is the second most popular medium in France, with an audience of over 39 million listeners every day.

There are numerous radio stations in Saint-Étienne where you can run an advertising campaign based on your sector and target audience, such as NRJ or France Bleu, for example.