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The Media Buying Academy : Basics to get started
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This article is dedicated to any person who would want to begin the media buying. This non-exhaustive list of words and expressions will help you to better understand conversations in the media field.
A good media plan must meet the advertiser’s communication objectives the best possible way, addressing the largest audience within the available budget.
Advertising is one the key to keep in touch with your customers. Here are our tips to find ideas for the best ads!
Afin de préparer vos campagnes, nous vous donnons quelques conseils & astuces pour optimiser et réussir vos prochaines prises de parole.
Negotiating your media plan is a key step after you’ve established your media strategy i.e. your message, your audience and the right titles/media to target your audience.