Optimize your media budgets

Advertising gives credibility to your company, enables you to establish a regular communication and enhance your brand image… and raises your brand awareness! Even if each commmunication plan is unique, the ad production process is often similar from one project to another.

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  Optimize your media budgets - 08/03/2021

  How to prepare your OOH (Out of Door) ad campaign from A to Z

  This article provides advices and tips to find, analyze, select, set up and monitor your future OOH campaign in France.

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  Optimize your media budgets - 07/13/2021

  OOH (Out Of Home): Formats and Rates

  Learn more about the different types of OOH advertising campaigns, the billboards formats and their prices.

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  Optimize your media budgets - 06/30/2021

  Should you really communicate during the summer ?

  We do encourage you to communicate in summer. Have a look at our advices !

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  Optimize your media budgets - 03/29/2021

  What are press ads rates ?

  Here are some tips to know the advertising rates in the newspapers and magazines for your future campaign settings.

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  Optimize your media budgets , The Media Buying Academy : Basics to get started - 03/24/2021

  How to optimze your media plan

  A good media plan must meet the advertiser’s communication objectives the best possible way, addressing the largest audience within the available budget.

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  Optimize your media budgets - 03/23/2021

  Formats of press inserts

  When you want to advertise in a newspaper, you should be aware that there are several possible formats and of course a different price scale depending on the format chosen.

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  Optimize your media budgets , The Media Buying Academy : Basics to get started - 03/17/2021

  How to advertise on TV? Everything you need to know!

  Would you like to start a TV advertising campaign? Before you get started, here are a few steps to follow to understand buying TV advertising space and how to proceed.

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  Optimize your media budgets - 03/09/2021

  Segmented TV: the new Eldorado for advertising?

  In August 2020, a decree aimed at relaxing the television advertising regime was signed by the government allowing segmented advertising. But what does this mean for advertisers?