The most listened-to podcasts in 2023
Podcasts continue to rise in France, solidifying their position as one of the most influential media. Here is the ranking of the 20 most listened to podcasts in France in 2023.
Summary of the article : the most listened to podcasts in 2023 :
- Top 20 most listened to podcasts in France in 2023
- The overall audio landscape in France in 2023
- Podcasts in the Audio Ecosystem
- Opportunities for advertisers and brands
Top 20 most listened to podcasts in France in 2023
In 2023, podcasting has firmly established its popularity in France, asserting itself as an influential media. Digital platforms have accelerated audio consumption, with radio leading the way.
Médiamétrie's Global Audio study reveals that in 2023, 84% of French people aged 15 to 80, or 42 million individuals, listen to at least one audio content every day. Nearly all French people (97%) listen to audio content at least once a month.
Let's dive into the top 20 most listened to podcasts in France for the year 2023:
|Rank||Podcast||Worldwide downloads||Downloads in France||Brand||Number of Episodes|
|2||Les actus du jour - Hugo Décrypte||1,550,878||1,174,938||Hugo Décrypte||645|
|3||Métamorphose, éveille ta conscience !||1,147,624||1,147,624||Métamorphose||774|
|4||Bliss stories||950,143||795,271||Bliss stories||245|
|5||L'appel trop con||910,408||711,432||Rire et chansons||1,291|
|6||CRIMES • Histoires Vraies||868,558||614,371||Studio Minuit||430|
|7||Code source||828,043||642,971||Le Parisien||1,073|
|8||Montreux Comedy Edition Audio||756,572||585,561||Montreux Comedy||262|
|9||La Story||676,381||504,907||Les Echos||1,070|
|11||Manu dans le 6/10 : Le best-of||427,255||368,508||NRJ||3,552|
|12||Les couilles sur la table||412,154||301,297||Binge Audio||121|
|13||SHERLOCK HOLMES • Les enquêtes||400,269||308,160||Studio Minuit||280|
|14||Le Précepteur||376,360||243,206||Charles Robin||133|
|15||Somnifère, le podcast pour s'endormir||367,693||291,722||291,722||401|
|17||Raconte-moi une bêtise||325,028||289,426||Initial Studio||49|
|20||La grande histoire de Pomme d'Api||272,645||217,079||Pomme d'Api||71|
Slate's "Transfert" podcast tops the ranking with 1,329,378 downloads in France. This podcast mainly covers topics related to culture and society, often through captivating true stories. It caters to a fairly broad audience interested in deep reflections on various social issues.
Les actus du jour - Hugo Décrypte
In second place, "Les actus du jour - Hugo Décrypte" records 1,174,938 downloads and focuses on current affairs. This podcast is particularly popular among those looking to understand the day's news in a decoded and simplified format. This concise and accessible format has attracted many young French listeners in 2023. Hugo Travers, the host of this podcast, has seen his popularity soar and even secured an interview with French President Emmanuel Macron.
Métamorphose, éveille ta conscience
In third place, "Métamorphose, éveille ta conscience!" with 1,147,624 downloads, retains its third position. This podcast covers topics related to fitness and health, targeting an audience interested in well-being and personal development.
These three podcasts cover a wide range of topics - from culture to current affairs to well-being. Their popularity reflects the diverse appetite of the French audience for high-quality audio content.
The overall audio landscape in France in 2023
These data clearly show that podcasting has solidified its position as an influential media in the French audio ecosystem. It offers tremendous potential not only in terms of audience but also opportunities for advertisers. Digital, especially mobile devices, plays a key role in this ascent, making podcasts more accessible and integrated into the daily lives of the French.
Audio format is omnipresent in the daily lives of the French, whether it's morning, afternoon, or evening. Particularly, young people aged 15 to 24 prefer to listen in the evening, with 39% of their total audio consumption taking place between 6 p.m. and midnight.
Podcasts in the audio ecosystem
Podcasts gather nearly 20 million monthly listeners in France in 2023. This format represents 5% of the total volume of daily audio consumption, in addition to radio, which accounts for 58%.
It's interesting to note that over half of daily audio consumption is done on digital platforms, with smartphones leading the way. After 9 p.m., digital consumption even represents 71% of listening volume, underscoring the growing importance of digital audio, including podcasts.
Opportunities for advertisers and brands
The H1 2023 BUMP revealed encouraging figures regarding audio. Digital audio generated over 16 million euros in net revenue during this period, a 28.2% increase compared to H1 2022. This significant growth affirms that advertising in podcasts represents an opportunity not to be overlooked.
Médiamétrie's 2023 study indicates that radio accounts for three-quarters of daily free audio consumption (67% for live radio and 7% for radio, replay, and native podcasts), making it a preferred medium for advertisers.