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Seasonal : Don't miss the dates 09/02/2021

TOP 7 of the best back-to-school ads campaigns in 2021

Here are the 7 of the best back-to-school ads campaigns in 2021. We have selected them for their originality and their choice to expose their campaigns on different advertising media.
Rankings, numbers and statistics ! 07/13/2021

The effectiveness of press advertising

Following the results of a study conducted by ACPM and Ekimetrics, we can finally know if press advertising is effective. In your opinion, effective or not?
Optimize your media budgets 06/30/2021

Should you really communicate during the summer ?

We do encourage you to communicate in summer. Have a look at our advices !
Ecology and advertising 05/26/2021

Recycling your advertising: yes, it's possible with upcycling!

Did you know that you can give your advertising a second life by upcycling it? In France, companies recycle advertising posters and other communication media.
Ecology and advertising 04/21/2021

What is eco-responsible communication?

Eco-responsible communication is based on 3 pillars: eco-design, ethics and governance.
Ecology and advertising 04/21/2021

How to limit the environmental impact of an advertising campaign?

This year is more than ever a year of ecological awareness. We are regularly asked how to communicate in a more eco-responsible way. Following these numerous feedbacks, we have decided to [...]
Rankings, numbers and statistics ! 04/19/2021

Top advertisers in France in 2020

The Kantar study released a few days ago shows the results of the top 100 advertisers in 2020. A particular year marked by Covid-19 which is reflected in the results of the ranking.
Optimize your media budgets 03/26/2021

How to choose your digital billboard?

Digital technology impacts the entire value chain of advertising space purchase. New technologies have arrived in the last few years in traditional advertising, we make you discover them